On The Lighter Side: A Quest For The *Internet Secret*

You see, I'm off to find the "Internet Secret" ... the "Holy Grail" of easy, web-based wealth and success.

Indiana Jones' quest for "The Holy Grail" wasn't exactly acakewalk. Spiders, snakes, bad guys and a multitude of othernasty obstacles plagued his every step.

What I have planned ought to be a piece of cake by comparison.

You see, I'm off to find the Internet Secret. In effect, TheHoly Grail of easy, web-based wealth and success.

Nope, this shouldn't be difficult at all. Probably won't evenbreak a sweat. At least I won't hurt myself, I think.

Gonna make some notes on the journey too, so when I find the secret, I'll know how to get there again, just in case I can'ttake it with me (I learned this from Indy).

Okay, I'm off, whip in hand, just to be on the safe side.

Hmmm ... an attractive, well organized, carefully writtenwebsite. Well, that sounds a little difficult, but if that's allthere is to it ... well, I'll manage it.

Oh, there's more. Here's something else ... targeted traffic.

Yeah, makes sense. Identify potential customers and learn wherethey hang out on the net. Sort of like going to the local pub?Noooo problemo. Add it to the list.

What's this? Compelling ad copy? Well, how hard can that be?I watch TV. Let's write that down.

Now wait just a doggone minute! Write an Ezine? Now don'ttell me that's not work! I know work when I see it! Scratchthat out. Let's move on.

"Get A Million Gazillion And Thirteen Visitors FREE!" Nowthat's more like it. Now we're getting somewhere. Write thatdown.

Search engines? Geez, there's spiders here too! Who knew?And they're smart, evolving and unpredictable? Now that soundsdangerous! Outta here!

Write articles. What's with all this writing stuff? Articles?Ad copy? Websites? Ezines? Reports? Hey, don't they know I'mbusy? Next.

Relationship marketing. Oh? Back to the pub again. Writethat down.

Open rates, conversion ratio's, CPM's. What the heck? Mathtoo? Yeah, right. Next stop.

Build opt-in list for the long term. Long term? Sorry, rentsdue on Tuesday. Bye!

"Men, Enlarge Yo ...!" Ooops. Off topic. But ... write thatdown!

Make time to help others in market specific forums. Didn'tyou hear me the first time? I said, "Tuesday"!

"Turn $25 Into $10,000 While You're In the Shower!". Whoa! This could be it! Note: "Fix shower!"

Give away something valuable, free. Oh, that's precious.

Bound to be very impressive down at the bank too. Next!

Viral marketing? You've got to be kidding! If you think I'mgonna be sitting here while I'm sniffling, sneezing and feelingachy all over, I've got news for you!Whew! This is a little tiring after all. Time for a break.

Holy guacamole! Look at my mailbox! Boy, did I get popular!And how did they know I was looking for the Internet Secret?Wonderful, 347 messages telling me they've had it the wholetime!Piece of cake. Eat your heart out, Indy. Author's note: Perhaps the real internet secret consists ofmany, many little secrets, or marketing tasks. Dozens upondozens, in fact, that aren't really secrets at all. Some assimple as a signature file. Others as demanding as publishinga newsletter.

Do a handfull of them well, and the progess begins. Consistentlyadd new secrets to your marketing arsenal

, and the sky's thelimit.

ABOUT THE AUTHOR

Joshua Rose shares more affiliate marketing and internet marketing tips at Internet Profit Wizards. His e-commerce site, where he puts his tips into practice, can be seen at Auto Broker Magic.